Overview
I write compelling headlines and copy that capture attention and drive engagement.
Develop clear brand messaging that aligns with the client's voice and values.
Write persuasive copy for various formats — including print, digital, social media, email, and video.
Collaborate with art directors and designers to ensure cohesive messaging across visual and written content.
Adapt tone and style for different audiences, industries, and platforms.
Generate original campaign concepts and creative ideas that meet strategic objectives.
Edit and refine existing copy to improve clarity, impact, and effectiveness.
Help maintain brand consistency across all communications and campaigns.
Meet deadlines reliably and handle feedback constructively in fast-paced environments.
Contribute to pitches and presentations that win new business.
TrevorWiegard@icloud.com | 630-437-1660
Experience
The University of Chicago / Freelance Copywriter
• Rewriting the Divinity School home page and other general copywriting needs.
The Food Group / Freelance Copywriter
• Rewriting website copy
• Cleanup grammar and rewriting food recipes
• Email campaigns & Social media ads and posts
• Event page writing
Greenhause Agency / Freelance Copywriter
• Rewriting the agency website & social media ads
School Specialty/ Freelance Copywriter
• Writing email blasts that go out to school districts advertising School Specialties school supplies for teachers and secretaries as well as writing social ads.
• Rewriting website copy, email campaigns and social media ads and posts
Weence Dental / Freelance Copywriter
• Re-writing dental office websites making them less bland and more unique and inviting
• Social media ads and organic post copy
• Email campaigns
Gauge Branding / Freelance copywriter
• Copywriting work for wine labels, brand stories, websites, bios, and power point presentations
Harger Lightening Protection / Freelance Copywriter
• Corporate video script for company website
YMCA / Freelance Copywriter
• Website and corporate video script wor
Education
Some of the best education I’ve received is the experience of working on actual projects and getting feedback and direction from industry leaders.
DePaul University
Summer 2024
School of Continuing & Professional Studies
Certificate in Grant Writing
Tribeca Flashpoint Media Arts Academy
Chicago 2012-2014
Associate of Applied Sciences,
Film & Broadcast.